KFC Wi-fi test

While Romania is confronted with a high school graduation crises, more and more teens use KFC as their daily escape. (more than 34% of total KFC visitors are teens) The idea: Take the one things teens use the most, free WI-Fi, and put it in the hands of education.We created the Wi-Fi tests, the first wi-fi network that gives you free internet only if you answer correctly to a graduation test question. We changed our entire national infrastructure and partnered up with teachers across the country to curate all the questions made available to teens. AWARDS: FIBRA AWARDS | 2017 | BRONZE | Shopper experience FIBRA AWARDS | 2017 | SILVER | Digital: Web FIBRA AWARDS | 2017 | SILVER | Creative Use of Media INTERNETICS | 2016 | GOLD | Mobile Campaigns INTERNETICS | 2016 | WINNER | Social campaigns, political and awareness messages